Ed Hardy – The Guru Who Connected Tattoo to Fashion

Ed Hardy is the visionary pioneer that combined tattoo and fashion, a rage today. Full credits to him that he could visualize the potential of tattoo art on everyday wear. His brand of clothes, Ed Hardy, from California, is an awesome, full of colors and life exclusively carries his original artwork. Today Ed Hardy is everywhere, apparels, Energy Drink etc, and is a hot lifestyle brand sought by celebrities around the world.

To begin with, Ed Hardy is a gifted Irezumi artist who studied this art from the masters in Japan. He, when approached by Ku USA, saw an opportunity to take his art to a larger platform and all the Ed Hardy line of garments, uniquely inspired vintage prints, underwear, loungewear and boxers we die to have now are results of his foresightedness.

Ed Hardy is renowned throughout America for his designer tattoo inspired designs. The brand is regarded as expensive but you would definitely admit that they look pretty cool and is a wonderful experience to wear particularly when you see them making real cool and hip apparels. Does it strike a chord with you? If you are looking to look trendy and are least bothered about the price tag, you don’t have to look any further; you have found your choice. So, here is the bottom line: Ed Hardy inspires the youth of America, drawing magnanimously from the vintage tattoo art for fashion, and inspiring Hollywood who-is-who heavily and the fashionable motorcycle tattoo brigade.

Don Ed Hardy has come to be regarded as the top figure in the US for his works on integrated culture of pop and fine art. It isn’t surprising that like Ed Hardy, known for tattoo with rhinestone detail, Christian Audigier Brand has carved a niche of its own for those electrifying eccentric designs plus the gold couture embellishments. As far as I am concerned, both Christian Audigier and Ed Hardy are the twosome brands I always wanted to be seen in for their unmatched eye for intricate designs.

In fact, we should credit Christian Audigier for popularizing and blending the tattoo art into everyday clothing. Audigier, a French designer, is also impressive with lots of achievements under his belt. In addition, he has successfully tried his hands at replicating the marketing techniques by “Von Dutch”. Great things of life get big boost with specific unexpected turn of events and the coming together of Ed Hardy and Christian Audigier was not different. Direct marketing to celebrity clients and strategically locating stores in upmarket locations besides fashion districts was only to follow suit. You must wonder at Audigier’s amazing ability to set trends. Audigier was the head designer at Von Dutch Originals before he joined forces with Ed Hardy.

Having kicked off the launch pad, this most recognized brand of Calif, with celebrities such as Christina Milian and Britney Spears wearing the swimwear line already, Ed Hardy is certainly poised to become the highly unique and revered swimwear shortly all over the US.

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